EspañolEnglish
Let’s talk

Brand & Design

A brand that shows what your company does and what it has to offer.

We work on brand strategy, identity, product design, and marketing. We define how to present your offering and carry it into the experiences, campaigns, and content you use to reach your customers.

Let’s talk about your brandExplore what we can do
Team working among plants, seen through fluted glass

When we can help

When your company changes, your brand needs work too.

  • Your business has evolved, but your brand still tells an older story.
  • Each team explains your offering differently.
  • You’re launching a brand, product, or new offering and need to define how to present it.
  • Your customers struggle to understand or use your digital product.
  • You need campaigns, content, and sales materials with a shared direction.
  • Your marketing team needs more design and production capacity.

Capabilities

What we can build with your team.

Brand strategy

We work with the people who know the business to define what the brand stands for, who it’s for, and how it stands out. That definition guides decisions on identity, communication, and experience.

  • Purpose, vision, mission, and values.
  • Positioning and value proposition.
  • Brand personality and narrative.
  • Review of the current brand and criteria for its evolution.

Visual and verbal identity

We give the brand an expression your team can recognize and use. We design the visual system, define the voice, and document how to apply them across formats.

  • Visual identity system.
  • Brand voice, tone, and messaging.
  • Usage guidelines and application criteria.
  • Reusable templates and assets.

Product and experience design

We research what people need when they use a product and where they run into trouble. We design journeys and interfaces, test concepts, and get the design ready for development.

  • UX audits.
  • User research.
  • Information architecture and navigation flows.
  • Interface design and prototypes.
  • Design systems and developer documentation.

Marketing, campaigns, and content

We work with your team to define how to communicate an initiative and produce the assets it needs. We can support a launch, a campaign, or an ongoing content calendar.

  • Creative direction and campaign messaging.
  • Content and assets for social and digital channels.
  • Materials for launches and events.
  • Adapting assets to different formats.
  • Ongoing production and creative support.

Sales and communication materials

We organize information and design materials that help explain your company, present a proposal, or support a sales conversation. We also create resources for internal communication.

  • Company and sales presentations.
  • Capability decks and proposals.
  • Templates for your team.
  • Internal communication and onboarding materials.

Deliverables

A brand your team can carry into everyday work.

Depending on the project, we can deliver:

  • A brand strategy with positioning, value proposition, and narrative.
  • A visual and verbal identity system with usage guidelines.
  • Flows, prototypes, and interfaces documented for development.
  • A design system with reusable components.
  • Campaigns, content, and materials ready for the agreed channels.
  • Editable presentations and templates for your team.

We define formats, applications, and deliverables based on where the work will be used and who needs to carry it forward.

How we work together

We can set the direction, develop a single piece, or support production.

If you need to rethink your brand, we start by understanding the business, the audience, and what’s being communicated today. If a strategy or identity system already exists, we build on it to develop what’s missing.

We can agree on a project with a defined scope or ongoing support for campaigns, content, and design. Either way, we agree on priorities, review checkpoints, and who owns each decision.

Working across areas

A brand is also built through the business and the product.

If a new offering needs its business model reviewed, we bring in Strategy & Operations. If a design needs to become a website, an app, or a tool, we work with Technology to bring it to life.

Related case studies

Brands, experiences, and campaigns we’ve worked on.

    • Brand & Design
    • Technology

    Anémona Arquitectura

    A portfolio that lets the architecture speak, and that the studio edits without relying on a developer.

    Anémona, an architecture studio in Bariloche, needed a site that would back up its work for referred clients. We organized the content, designed a continuous project grid, and built it on a fully editable CMS, so the studio can make changes on its own.

Explore our case studies

Tell us what you need to create or change.

A new brand, an identity that needs a refresh, a digital product, or your next campaign. We can talk through what you’re working on and decide how to work together.